The Pin-up Files

Cookies

What are cookies?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user's device.

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that adverts you see online are more relevant to you and your interests.

What cookies do we use?

The Pin-up Files uses performance cookies which collect information about how visitors use a website, for instance, which pages a visitor goes to most often. They do not identify a visitor and are only used to improve how a website works. Analytics cookies fall into this category. Essentially, they collect anonymous information on the pages visited and are defined as follows:

  • __utma | Randomly generated numbers which expire 2 years from set/update | used by Google Analytics to determine if a visitor to the site has visited before, for statistical purposes
  • __utmb | Randomly generated numbers which expire 30 minutes from set/update | used by Google Analytics to determine which pages visitors view for statistical purposes
  • __utmc | Randomly generated numbers which when the user exits the browser | used by Google Analytics to determine whether or not to establish a new session for the user
  • __utmv | Randomly generated numbers which expire 30 minutes from set/update | used by Google Analytics to determine which pages visitors view for statistical purposes
  • __utmz | Randomly generated numbers and letters 6 months from set/update | used by Google Analytics to calculate search engine traffic, advertisement campaigns and page navigation within the site

You can find out more information about how to change your browser cookie settings at www.allaboutcookies.org.